Recording of my presentation at Travel Market Place Conference
Hi, I'm Sherri!
I am a content creator who started my career as a graphic designer 30 years ago and worked as an international marketing strategist at a university in BC for nearly 18 years.
I am also known online as “Girl on the Go” with a travel blog and Instagram presence working with tourism brands to showcase their properties and experiences.
Guess what? I was also a travel agent! I focused on a niche market of luxury river cruises, train travel, and escorted vacations, and bring my two favourite things together — digital marketing and travel. I enjoy training others on how to get noticed on Instagram and utilizing this platform as a business tool to reach new clients and build an engaged audience.
I also earned a Master of Arts degree in Social Media, yes…it’s a real thing, and teaches online courses for travel professionals about digital marketing and how to use social media to help increase bookings inside my Girl on the Go Academy.